PLANOFIL® goes future

The brand with the high-end tarpaulin fabric gets a fresh corporate design and implements a fully digital sales process with a new web presence.


If you are looking for a high-quality and durable all-weather cover for outdoor objects - from boats and (lounge) furniture to convertibles, caravans and the like - you can't go past our PLANOFIL® brand. The tarpaulin fabric, which we originally developed in response to a request from the Swiss Army, is equipped with a special ecological PU coating and offers outstanding standard-tested and certified protection against weather or dirt. Customers particularly appreciate the material for its extremely low weight combined with maximum robustness and durability, for its small pack size as well as for its user-friendly handling, care and further processing.

After successfully giving AG Cilander's image an expressive and substantive makeover this summer, we are following suit with a new, modern corporate design for the Cilander brand PLANOFIL®. In developing the re-design, the focus was on a clean, minimalist look. Both a technical, standard-focused component and the uncomplicated, flexible handling of the material should be reflected in it. The completely redesigned logo with its slim font is both modern and timeless. The claim "SWISS | MADE | PROTECTION" creates trust at first glance and conveys the brand essence briefly and concisely. In addition, the letter "A" in the form of a triangle (also detached from the logo) visualises the comprehensive protection that PLANOFIL® guarantees.

In addition to our fresh, modern brand presence, we are now taking a contemporary step into the future with a fully digitally mapped sales process via the newly launched website, including a B2B ordering platform. This ranges from placement in the online shop and direct transfer to the internal CMS/ERP system to automatic order processing and invoicing. Nevertheless, the personal component is not neglected: our employees are available by e-mail or telephone for competent advice.

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